Two weeks ago I was delighted to be back in my country of birth, the United Kingdom. I presented a two-day KickStart workshop in London. It’s a terrific program that really gets accountants thinking about why they do what they do and the way they do it and each attending firm left with a comprehensive one-page plan. I first met one of the delegates, John White, some 20 years ago back in a former life, and it was great to catch up with him.
London was looking her usual wonderful self in the aftermath of the Brexit decision. I found the mood to be cautiously optimistic in the Leave camp, yet horrified and a little scared for what the future holds in the Remain camp. No doubt there are interesting times ahead.
I’m always fascinated when speaking with accountants in different countries as to what the key issues they face will be. In the UK, those issues are very similar to those faced by accountants in Australia and New Zealand, the United States and Canada and no doubt other parts of the world as well. In a nutshell, they need help with:
- Setting and implementing a winning strategy
- Sorting out their workflow
- Reducing WIP and receivables
- Finding and keeping great people (and ensuring they are doing the right things)
- Differentiating their firm via content marketing (and finding the time to do so!)
- Identifying and selling new services
- Delivering those services.
At PANALITIX we’ve worked for many years on these issues with hundreds of accounting firms and in April we launched a brand new non-technical e-learning platform for accountants (partners and team members) to develop their skills in these areas – and more. By working methodically through selected learning paths and courses (there are around 50 courses available already) and implementing the ideas in the programs, accountants are seeing real improvements.
Before I flew home, I dropped into Birmingham where I was privileged to be the keynote speaker at the Small Firms Conference, put on by our good friends at 2020 Innovation. During the afternoon session, I was asked to facilitate a group discussion with a number of the delegates which involved the delegates nominating their number 1 issue and then coming up with solutions as a group. It worked extremely well and the accountants at my table left with ideas on how to solve these common issues:
- Time management
- Technology – what to choose?
- Efficiencies and systems
- Workflow management.
We’ve just started the Australian and New Zealand leg of our Firm of Now tour. My business partner Rob Nixon and our good friend, Paul Dunn, are the presenters. There’s still time to register here – it’s a great program for you and your team. Rob and Paul then head to the United States and start a 12 city tour there on August 8th. If any of the issues I have mentioned here relate to your firm, you’d benefit from attending Firm of Now.